mastering brands

Faculty of History, Univ. of Warsaw

Faculty of History, Univ. of Warsaw

BEATING THE STEREOTYPES

We were asked to refresh the image of the Faculty of History of the University of Warsaw.

We were supposed to create a completely new visual identification. The workshops and first attempts to create the symbol were a clear message for us – the faculty wants to oppose the belief that everything connected to history can only be old and traditional.

WHAT’S NEXT?

Because we knew what was the client’s idea we offered a modern logo – an initial which symbolizes the transition from history to modern times.

Next we prepared the brand book, marketing materials (poster, file, car) and website – the layout and structure had to be coherent with the website of the University of Warsaw.

'2017